If you want to know how to make a successful blog, learn here first what makes a blog successful and profitable as of now 2019.
We all know a bad blog post when we see one.
The page loads too slowly. The words are too advanced. The graphics are low-resolution or just not relevant to the story. I could go on.
Any of these things could turn a potential reader away at first glance. In 2000, the average human attention span was 12 seconds. By 2013, it had fallen to 8.
But what makes a blog successful?
If you can’t hold your readers’ attention for more than 8 seconds, your blog is doomed to fail. But don’t fear; there’s an abundance of resources available to help you.
What Makes a Blog Successful?
It’s not as complicated as you think. Here are a few tips for the best way to start a blog.
1. Have a Compelling Title
The title of your blog is the very first thing a reader will see, so it needs to make them want more.
Don’t opt for the boring “Welcome to My Blog” title. It’s overused and says nothing about the content you will provide. If you are unable to get hot ideas, you may go ahead with title generators. You need to learn how to write eye-catching blog post titles.
Instead, be specific about your niche without overselling. In other words, don’t promise your readers more than you can offer. Avoid using clickbait. HostGator has an entire guide to writing good blog titles if you’re looking for a place to start.
2. Manage Your Online Presence
Instead of making an account on every social media site that’s out there, stick to the one or two that will be most relevant to your audience. It’ll be easier if you’re only in charge of a couple social media accounts as opposed to 7 or 8. And try to build an online relationship to increase your blog traffic.
If social media isn’t doing enough for your blog, there are inbound marketing companies like Hubspot that help their clients get the most out of SEO, or search engine optimization. You could also use an automated email marketing service like MailChimp. These tools won’t only help you gather the leads and subscribers but also send automated emails and notifications.
Together, the two can work wonders for your blog’s traffic. Sites like PieSync can even make multiple cloud apps work together, and there’s already a Hubspot Mailchimp integration that can help you reach more people outside of social media. The best benefits of these tools are, they are free for initial use and if you want to enable the advanced features, then you can go ahead with the premium plans.
3. Use Appealing Graphics
Studies have shown that humans process visual data 60,000 times faster than text. Your visuals should invite your readers to keep browsing your blog. They should not be able to stand alone without any further explanation.
That said, you don’t have to be a professional photographer or graphic designer to incorporate eye-popping content on your site. Just like there are blogging communities to generate ideas, there are also photo communities like EyeEm to help you find striking visual content.
When it comes to appealing graphics, either you can hire someone or look for the free options. There are many websites which offer you free images and graphics. Here are some of the free image websites which you can use for the free images and graphics-
- https://www.pexels.com/
- https://unsplash.com/
- https://pixabay.com/
- https://stocksnap.io/
- https://www.freeimages.com/
4. Make a presence on social media
Social media is a leading source currently for all kind of audience. There are many leading social networking sites to drive huge web traffic and those are among the major source where people spend the majority of their time.
If you will look into the below image, you can find how billions of traffic are moving monthly on these sites.
If you’re also in the business who target these kinds of users, it’s the right time to tap these segments of users. The best thing is you don’t have to always pay for these sites. Even if you are able to build a strong profile, you can get started and attract a lot of users.
There are many sites like Buzzfeed which attracts most of their traffic from social media sites and it’s not in thousands but in millions. And so you can now think of how valuable social media sites are for your business or blogs.
Final notes
Above all else, your blog needs to be a reflection of yourself. Don’t let clicks drive your content. While it’s important that you attract readers to your site, it shouldn’t be your only motivation for blogging.
As you’re starting out, remember to prioritize quality over quantity. It’s better to have a handful of really strong, relevant blog posts than dozens of filler content and fluff stories. These will only drag your ratings down on Google and other search engines.
And if you’re looking for more tips on what makes a blog successful, don’t be afraid to contact Worth of Blog for help.