Which is best among Katra and Clickfunnels? Find out in this post a genuine comparison between Katra and Clickfunnels from features to plans.
Are you looking for a way to grow your online business? If so, you should consider using the services of a marketing platform that helps companies to develop sales funnels, build campaigns, create landing pages, nurture leads, etc.
Nowadays, Katra and Clickfunnels are among the leading sales and marketing platforms aimed at business growth. Even though both platforms strive to achieve the same goal, they can’t help but differ in some of their features. While Kartra is more versatile, Clickfunnels is specialized in developing sales funnels. Both services provide free trials and multiple pricing plans.
The purpose of this comparison between Kartra and Clickfunnels is to review the differences in integrations, features, and pricing.
A Comparison between Kartra and Clickfunnels
Kartra
Kartra has become a worldwide famous software program designed to assist the growth of businesses by providing a variety of marketing and sales tools to users. Unlike Clickfunnels, Kartra is often referred to as jack-of-all-trades. While Clickfunnels focuses on building sales funnels, this platform includes the most important aspects of digital marketing, such as video marketing, calendars, customer service, etc. Kartra enables users to run their businesses without worrying about a single aspect.
Kartra provides a wide array of software tools, which make it unique and attractive to businesses. For instance, this platform provides users with the opportunity to use video marketing, as it hosts sales videos with the help of its own customizable player. The player offers multiple in-video actions for earning more shares, sales, and conversions. Also, users can add CTAs at any point in the video to prompt viewers to take action.
Another important benefit of Kartra’s video player is the ability to track the amount of time a lead spent on watching the video. Consequently, businesses can categorize viewers in accordance with their behavior by sending emails with different content. For example, they would send different emails to people who saw their offer as opposed to those who didn’t.
In case customers didn’t watch the entire video, they’ll receive a follow-up email to increase the chance of converting leads into customers. These viewers become part of a special campaign to which automated emails are sent after leads don’t finish watching the videos. This link explains why video marketing is the new darling in the world of marketing.
Customer retention is of the same importance as acquiring new consumers. Therefore, customer service is essential for the success of businesses. Fortunately, Kartra provides users with a built-in helpdesk to enable immediate customer support. It uses live chat and a build-in email reply system to respond to the questions of customers and resolve their issues.
Another valuable feature of Kartra is the calendar tool, allowing users to schedule, check, and manage their appointments. Also, individuals using this platform can send automated reminders in order not to forget appointments. The simplicity of the calendar interface helps users keep track of their appointments at any time.
Moreover, Kartra’s analytics is considered among the most prominent features of this platform. Nowadays, companies are expected to use data-driven marketing so as to make greater profits. Hence, Kartra provides detailed reports to inform businesses about the number of visitors converting to leads, even the number of video viewers. It also informs users whether a given page gets lots of visitors but lacks sales.
In addition, Kartra features done-for-you campaigns, which come with landing pages, squeeze pages, thank you pages, emails, etc. All businesses need to do is insert their own product names, prices, and images before launching the campaign. This software also assists businesses in creating funnels and high-converting pages.
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By using the drop-and-drag editor, users can create appealing converting pages, such as sales, squeeze, membership, lead generation, secure checkout, or video pages. The number of offered custom templates helps companies create pages incredibly quickly.
Furthermore, Kartra has an email autoresponder designed to send follow-up emails. It consists of several components like content blocks, hero sections, testimonials, countdown timers, and video thumbnails. Nevertheless, users are expected to pay extra money to use this feature.
ClickFunnels
ClickFunnels is a popular platform, serving as a funnel builder. Unlike Kartra, this software specializes in creating sales funnels, designing landing pages, tracking funnel performance, and running automated email campaigns. Although it doesn’t let users run their entire businesses on the platform, it allows them to create high-quality sales funnels despite their poor tech skills.
A myriad of entrepreneurs uses Clickfunnels to promote their products and host online courses. It boosts sales through lead nurturing through the funnel. This platform targets the right audiences and increases brand awareness. Click here to check out a fantastic twelve-step program for lead nurturing.
Probably the greatest advantage of ClickFunnels is developing a sales funnel in an easy manner. The role of these funnels is to help businesses get an image of their potential customers to improve sales. Customers have to pass through five stages to reach the end of the funnel. In the awareness phase, people come across your business and solutions for the first time. If they show some interest in the products you offer, customers move to the interest stage.
Throughout the decision stage, businesses use incentives like free gifts and discounts to convince prospects to make a purchase. The purchase stage, as the name suggests, is when potential consumers finally perform the purchase. Although for many, the purchase stage considered the last one, customers should pass through one more phase, retention. It involves using thank you pages to retain the leads who became your customers.
ClickFunnels offers numerous services for developing a promising sales funnel. Since not all people come to the end of the funnel, you’ll get the chance to analyze each stage in detail and discover why certain leads failed to convert. You don’t need any coding knowledge to use this software and build a funnel. ClickFunnels helps users create one in a matter of hours or days, not months.
Individuals with no technical knowledge won’t have to worry about their lack of skills when using this platform. Landing pages are incredibly easy to customize and modify owing to the user-friendliness of the software. Users are only a couple of clicks away from their designs, as ClickFunnels offers pre-built templates designed by professionals.
The task of developing a sales funnel isn’t supposed to be underestimated in terms of time. This procedure can be time-consuming if you create landing pages from scratch. Fortunately, ClickFunnels eliminate the need for such a task. Their pre-build layouts help users save valuable time, as you only need to have them customized. Additionally, this platform makes the process of application integration quick and free of hassles.
Email integration is another useful benefit of using ClickFunnels. This platform allows businesses to integrate their email marketing tool into the sales funnel. Email marketing is extremely beneficial when it comes to lead generation and nurturing. The purpose of email campaigns is to gather as many email addresses and phone numbers from prospects as possible. After gathering such contact information, ClickFunnels will have your campaign automated.
Moreover, payment integration is another feature worth considering before investing in ClickFunnels. It’s excellent for businesses that aim for payment integration in their funnels. Your payment method can be added to the landing pages, so customers can buy your products and services through the platform.
Another advantage of this platform is the development of a smart shopping cart, whose goal is to stimulate the conversion of leads into consumers. Also, it allows businesses to gather transaction details.
ClickFunnels is sought-after for its analytics software tool, which helps businesses track the performance of their funnels. The dashboard of this platform keeps track of the performance of every single page. It also informs users about leads, the number of clicks, conversions, impressions, etc. Analytics is essential for gaining insight into the behavior of the target audience. This insight would be of great value to the marketing team of your company. Each analytics report helps the marketing team make changes to the existing funnel and device better strategies for the future.
Furthermore, ClickFunnels is capable of automating Facebook ad campaigns, which provide an excellent return on investment (ROI). It doesn’t take a lot of human support to run the campaign and accomplish positive results. This platform also offers membership features, automate webinars, A/B testing, autoresponders, multiple domains, a free affiliate program, and other features. Affiliates are rewarded generously for promoting the products of this platform.
Pricing Plans of Kartra and Clickfunnels
After comparing the features, it’s high time to analyze the pricing plans of Katra and Clickfunnels. For example, Kartra offers four pricing plans. The first plan offers one custom domain, 15,000 emails a month, 2,500 leads, and 50 gigabytes of bandwidth for a monthly price of $99. In contrast, the second option provides unlimited emails and bandwidth, 12,500 leads, and three custom domains for $199.
The third pricing plan costs $299, as it includes five custom domains and 25,000 leads. The fourth one is the costliest, requiring businesses to pay $499 a month. Nevertheless, you’ll be provided with ten custom domains and 50,000 leads.
Clickfunnels, on the other hand, has two pricing alternatives. The first option charges users $97 per month for twenty funnels, one user, three payment gateways, chat support, and 100 pages. Conversely, the second plan has unlimited funnels and pages, three users, nine payment gateways, priority support, limitless follow-up funnels, etc. This package costs $297 on a monthly basis. The trial period for this platform lasts fourteen days.
To sum up
We hope this comparison helped you realize the similarities and differences between both platforms Katra and Clickfunnels.
The ultimate choice is only yours!